During the production of our music video we have encountered a few problems and setbacks. These have made the process more challenging, yet each team we have found solutions and ways to get around it.
One of our first problems was that some of the original shots were shaky and unsteady. This was especially apparent in scenes where the camera was following King J as he moved about. To fix this, we shot a lot of still shots with minimal movement of the camera. We also used dollys, tripods and tracks where possible, although a lot of our shots were handheld.
Another common problem throughout this project was scheduling times for filming and editing. As nearly all of our group work outside of school we had issues with finding time to film. To counteract this, we used most of our media lessons during school to go out and film what we needed, then come back and edit when it was possible to do so. In the future, a proper schedule and production log where we write down dates and times to film should be used.
We also struggled with the narrative of the video. A lot of people were confused with the narrative when we showed our first edit and it is something we have tried to work on. We originally wanted the video to show how King J has transitioned from a life of violence and gang troubles to money and fame. We originally included a scene with his former gang, however the feedback suggested that it was unclear that this was the gang and that the setting made it too much like a grime video. To get around this, we included a lot of shots of nice buildings and scenery and even shots on top of a hill overlooking the city. This particular setting suggested that King J felt on top of the world with his new found fame.
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